Google Ads Metrics That Actually Matter (And How to Visualise Them)
Google Ads generates a lot of numbers. These are the eight that tell you whether your campaigns are actually working โ and how to display them in Data Studio.
Tips, tutorials, and insights on Data Studio, GA4, and data visualisation.

Google Ads generates a lot of numbers. These are the eight that tell you whether your campaigns are actually working โ and how to display them in Data Studio.

Sluggish dashboards and a slow editor kill productivity. Here are seven proven techniques to speed up both your Data Studio editing experience and the reports your stakeholders actually view.

Google rebranded their beloved Data Studio into Data Studio. Here's what changed, what stayed the same, and what it means for the future of free analytics reporting.

A curated collection of the best Data Studio templates available on the web, covering website analytics, e-commerce, SEO, Google Ads, and social media. Updated as new standouts emerge.

How to build a colour-coded target visualisation using a donut chart and a Google Sheet โ with formulas, design tips, and a shareable template to get you started.

A practical reference guide for using regular expressions in Data Studio, Google Analytics, and Tag Manager โ covering every symbol with real examples you can use immediately.

Tired of resetting your date range on every page of a multi-page report? Here's how to make any filter or date picker apply across the entire report with one click.